The pain of trying to distribute content through Sasai

Written on the 26th of June, 2021

Trying to figure out Sasai is living in Spain without the S (Photo by Norma Mortenson from Pexels)

Discoverability issues

What I imagine Sasai users faced by multiple distractions within the app to be (Photo by Dominika Roseclay from Pexels)

Let’s talk about the content itself

Beyond discoverability, the bigger problem we’ve actually had is with uploading the content itself. Sometimes content simply fails to upload and there is no clear explanation as to why a video that we’ve uploaded on YouTube, Instagram and TikTok with no issues refuses to play ball here.

Sasai side-eyeing content creators trying to show it some love… (Photo by Blue Bird from Pexels)

Fix the damn thing! Please

Most content creators simply do not give Sasai the time of day. As mentioned before, there are better platforms with wider reach and serious creators usually just focus on those. By having all these teething problems Sasai isn’t doing itself any favours especially considering they are playing catch up…

Sasai content creator… Or user. It could be either if I’m being honest… (Photo by Alex Green from Pexels)

Founder of The Story Untold ZW — a Zimbabwean media startup shining light on local entrepreneurs/creatives who aren’t getting coverage in traditional media